E-liquid and vape juice, sorted by people who actually vape it.
We only sell e-liquid, so finding your next bottle of vape juice is easy. Nic salts and freebase from Hangsen, ElfLiq, Edge and Jacks. Pick your flavour and strength below, then mix and match to save a few quid.
What flavour are you in the mood for?
See all e-liquidsWhat kind of vaper are you?
The ones everyone keeps buying
See more-
Hangsen, Freebase
Heisenberg E-Liquid
Red berries, Aniseed, Menthol
Fruit Menthol & Ice Cooling£6.29
Grab a few, save a few quid.
Any brand, any flavour, any strength. Chuck them in your basket and the price drops on its own, no codes or anything. There's a little tracker that tells you how many more you need for the next deal.
- 1Pop any 10ml bottles in your basket
- 2Watch the tracker fill up
- 3The deal price kicks in by itself
Not sure what strength?
Most people who've just quit smoking go for 10mg or 20mg salts, or 12mg to 18mg freebase. Here's how we'd point you.
0mgNo nicotine, just flavour 3mgLight users, cutting down 6mgLight smokers 10mg saltPod kits, a bit lighter 12mg10 to 20 a day smokers 18mgHeavier smokers 20mg saltStrongest you can get, like the barsVG/PG, explained quickly
More PG means more throat hit and sharper flavour. More VG means smoother and cloudier. That's pretty much it.
50/50Pod kits and MTLThe safe bet for most pod kits. Balanced hit, good flavour. 30VG/70PGMTL tanks and starter kitsThin and punchy. Best in a tank with a 1.0 ohm coil or higher.The brands we stock
Buy e-liquid and vape juice online
Right, a bit about us. We've been vaping for donkey's years and selling e-liquid for a good while too. We started E-Liquid Shop because we were sick of trawling through kits, coils and tanks on other sites just to find a bottle of juice. So we only sell e-liquid. That's it. Nic salts and freebase 10ml bottles from brands we actually use ourselves: Hangsen, ElfLiq (Elf Bar's own nic salts), Edge and Jacks.
Whatever you call it, e-liquid, e-juice, vape juice, vape liquid, e-cig liquid or e-cigarette juice, it's all the same stuff and it's all here. Every product page has our own notes on what it tastes like, the strengths it comes in, the VG/PG mix, how icy it is and what kit it works best in. And you can filter every page by flavour, strength, mix, brand and ice, so you're not scrolling forever.
Nic salts or freebase?
Nic salts are smoother on the throat, which is why they come in 10mg and 20mg. If you've come off disposables and you use a pod kit, they're the easy switch. Freebase e-liquid is the old school stuff with more throat hit, and it comes from 0mg up to 18mg. Loads of ex smokers prefer it because it feels a bit more like a cigarette.
Why have vape prices gone up?
From 1 October 2026 every bottle of vape liquid in the UK has a new tax on it, the Vaping Products Duty. It's £2.20 per 10ml, even on 0mg, and then VAT goes on top. Everyone's had to put prices up, us included. Our prices include all of it, and the mix & match deals help bring the cost per bottle back down.
Things people ask us
What's the strongest e-liquid I can buy in the UK?
20mg. UK law caps nicotine e-liquid at 20mg/ml in bottles of 10ml or less. Our 20mg nic salts are as strong as it gets.
Which vape juice should I get for my pod kit?
Most pod kits want a 50/50. Nic salts in 10mg or 20mg are the most popular, because they're smooth even at higher strengths.
How does mix & match work?
Put any 10ml bottles in your basket, any brand, flavour or strength. Once you get to 4 or 10, the deal price kicks in on its own. No code needed.
Do you sell nicotine free e-liquid?
We do. Loads of our freebase flavours come in 0mg. Have a look at our 0mg e-liquids.
Is e-juice the same as e-liquid?
Yep. E-liquid, e-juice, vape juice, vape liquid and e-cig liquid are all different names for the same thing.
Do I need to be 18?
Yes. It's illegal to sell nicotine e-liquid to under 18s. You'll need to confirm your age at checkout and you might be asked for ID when it's delivered.